![Sports Business : Adidas shocker, profits down by 97% in the first quarter of 2020 - Inside Sport India Sports Business : Adidas shocker, profits down by 97% in the first quarter of 2020 - Inside Sport India](https://www.insidesport.in/wp-content/uploads/2020/04/Adidas.jpg?w=690)
Sports Business : Adidas shocker, profits down by 97% in the first quarter of 2020 - Inside Sport India
![Adidas Original shoes are pictured before the opening at the new Adidas Originals store in Berlin, March 27, 2014. Adidas has launched a new store blueprint for its Originals fashion brand with Adidas Original shoes are pictured before the opening at the new Adidas Originals store in Berlin, March 27, 2014. Adidas has launched a new store blueprint for its Originals fashion brand with](https://c8.alamy.com/comp/2CYT5XT/adidas-original-shoes-are-pictured-before-the-opening-at-the-new-adidas-originals-store-in-berlin-march-27-2014-adidas-has-launched-a-new-store-blueprint-for-its-originals-fashion-brand-with-a-wi-fi-equipped-lounge-and-mobile-charging-points-aiming-to-persuade-younger-shoppers-to-linger-longer-and-spend-more-in-its-high-margin-own-run-outlets-reutersstefanie-loos-germany-tags-sport-business-2CYT5XT.jpg)
Adidas Original shoes are pictured before the opening at the new Adidas Originals store in Berlin, March 27, 2014. Adidas has launched a new store blueprint for its Originals fashion brand with
![Clothes are pictured in the new Adidas Originals store before the opening in Berlin, March 27, 2014. Adidas has launched a new store blueprint for its Originals fashion brand with a Wi-Fi Clothes are pictured in the new Adidas Originals store before the opening in Berlin, March 27, 2014. Adidas has launched a new store blueprint for its Originals fashion brand with a Wi-Fi](https://c8.alamy.com/comp/2CXMNJ2/clothes-are-pictured-in-the-new-adidas-originals-store-before-the-opening-in-berlin-march-27-2014-adidas-has-launched-a-new-store-blueprint-for-its-originals-fashion-brand-with-a-wi-fi-equipped-lounge-and-mobile-charging-points-aiming-to-persuade-younger-shoppers-to-linger-longer-and-spend-more-in-its-high-margin-own-run-outlets-reutersstefanie-loos-germany-tags-sport-business-2CXMNJ2.jpg)
Clothes are pictured in the new Adidas Originals store before the opening in Berlin, March 27, 2014. Adidas has launched a new store blueprint for its Originals fashion brand with a Wi-Fi
![Sports Business Journal on Twitter: "Adidas and the NBA reached a multiyear extension of their marketing-rights partnership. Adidas will continue as a global marketing partner of the NBA, WNBA and NBA G Sports Business Journal on Twitter: "Adidas and the NBA reached a multiyear extension of their marketing-rights partnership. Adidas will continue as a global marketing partner of the NBA, WNBA and NBA G](https://pbs.twimg.com/media/FCy1qb5VQBMzN96.jpg:large)